About Spooky

I could write scrawl out a lot of platitudes and hyperbole about what this company is what it means to me, and what it has meant to a lot of other people over the years. I could write a big ole book. I could film myself reading it and serialize it on YouTube. I could pay someone who drinks less coffee to scribe it onto a couple of grains of rice. Lots of options really.

But...

Spooky consists of a bunch of friends who have ideas, some people who get paid to make bikes and softgoods, some people I buy coffee from, people I ride with, and a general milieu of geeks and bike riders that share the same sort of macroscopic vision about what fun is.

Spooky exists to make products that other people don't, to commdify ideas other companies are afraid to broach, let alone sell, to troll the very edges of the un-wired world to blast joy through the tubes. We are chartered to inject intelligence and fun into everything we do. We exist to be the silica dessicant packets in the bike industry glam and hype cesspool.

Spooky doesn't exist to flex our muscles in some hippitiy dippidity show of "soul"

I don't know what "soul" is and I have no idea what "freeriding" is, so don't bother asking.

-Mickey D

9/13/07